Coloured Beetles

Coloured Beetles

Monday, May 30, 2011

Volkswagen creates edible ad for the Golf R

Mmm... advertising

Volkswagen has been known to use some pretty memorable ads, but their latest effort certainly takes the cake.
Designed to promote the Golf R in South Africa, the edible "Eat the Road" ad was prominently featured in several local automotive magazines. While there's no word on how it tastes, the ad was made with glutinous rice flour, water, salt, propylene glycol FD&C color and glycerin.

Source [worldcarfans]


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